You've probably seen this buzzword floating around Linkedin for the last couple of months….but what does it actually mean?
Just as you would use your business branding to make your products or service stand out from your competitors, you also need an employee value proposition (EVP is much easier to say!) to define an organisation's employment offer.
Employer branding is your organization's effort to communicate what makes it a desirable place to work in and the active management of your image to existing and prospective employees.
Hi, I'm Chantelle Jones